When designers do information architecture, they not only care about the display of information, but also pay attention to the psychology and behavior of users, so as to design a series of interactions for them. Next, let's take a look at how Apple whatsapp Database does it from the perspective of interaction. the top level of the pyramid, which is the core main task, is to buy. If the user's willingness is strong and direct, then the highlighted and emphasized Buy now can be found in the first time. If the user is only interested and the willingness to buy is not very strong, then first of all, it should be multi-level and multi-channel. Let us know more information, and then seize whatsapp Database the opportunity to enhance the user's purchase intention through value-added services and smart help. After the user has a strong enough will, we will provide and recommend more channels according to the user's own situation to ensure that the final conclusion of the transaction.
We should first focus on the main task of the user, and then we need to pay attention to the psychological characteristics of different types of users at different stages, timely help, and provide users with multiple choices instead whatsapp Database of actively making decisions for users. The pyramid rule of information interaction design is not only the method we use to judge whether an information interaction design is excellent, but also a guiding principle when we do this kind of design ourselves. In view of the time constraints, I can only share whatsapp Database with you such a small, but practical trick here. If there is a chance in the future, maybe we can discuss some gorgeous big moves such as "Tathagata's Palm" together.When we do design, we often organize information and control differences.
What kind of information organization can be better received by users and recognized more efficiently can be discussed from how people perceive things. After all, users' perceptions have general rules, but patterns It is not easy to find and whatsapp Database utilize, and "misunderstanding" is often one of the manifestations of human characteristics. There is a professional direction in computer science called "pattern recognition", Pattern Recognition. It refers to the technology that automatically recognizes objects, processes and phenomena in a specific environment in the external world of human beings through the help of computers. The most typical whatsapp Database application of this technology around us should be the face recognition technology in various cameras now. The picture below is the advertising poster of the Nikon S60 that year.